About me

Baibhav Pattnayak

I'm a Senior UX Designer with over 5 years of experience building AI-native workflows for SaaS, CXM, and B2B platforms. I specialize in designing systems that collapse complexity through conversational AI, intelligent automation, and scalable design systems that move core metrics.

I bring ideas to life through a blend of rigorous user research and high-impact visual storytelling. My work has consistently delivered measurable outcomes, including a 40% reduction in manual CRM entry and a 27% lift in feature engagement.

what I can do for you

As a digital designer, I am a visual storyteller, crafting experiences that connect deeply and spark creativity.

Product Thinking & Problem Framing

Turn ambiguity into clear product direction

Simplify complex workflows into structured systems

Align design decisions with measurable outcomes

Interaction design and micro-animations

Experience Design & Systems

Design end-to-end product experiences

Build scalable systems, not one-off screens

Make complex enterprise tools feel intuitive

Custom illustrations and icons

AI Experience Design

Automate repetitive tasks with intelligent systems

Design AI-powered and conversational workflows

Balance automation with user control and clarity

Website maintenance and updates

Data & Optimization

Use data to identify friction and opportunities

Iterate based on real user behavior

Continuously improve product performance

Creative Direction: Leading rebranding efforts and revamping onboarding flows to enhance brand visibility and user clarity.

Product Thinking & Problem Framing

Turn ambiguity into clear product direction

Simplify complex workflows into structured systems

Align design decisions with measurable outcomes

Interaction design and micro-animations

Experience Design & Systems

Design end-to-end product experiences

Build scalable systems, not one-off screens

Make complex enterprise tools feel intuitive

Custom illustrations and icons

AI Experience Design

Automate repetitive tasks with intelligent systems

Design AI-powered and conversational workflows

Balance automation with user control and clarity

Website maintenance and updates

Data & Optimization

Use data to identify friction and opportunities

Iterate based on real user behavior

Continuously improve product performance

Creative Direction: Leading rebranding efforts and revamping onboarding flows to enhance brand visibility and user clarity.

Product Thinking & Problem Framing

Turn ambiguity into clear product direction

Simplify complex workflows into structured systems

Align design decisions with measurable outcomes

Interaction design and micro-animations

Experience Design & Systems

Design end-to-end product experiences

Build scalable systems, not one-off screens

Make complex enterprise tools feel intuitive

Custom illustrations and icons

AI Experience Design

Automate repetitive tasks with intelligent systems

Design AI-powered and conversational workflows

Balance automation with user control and clarity

Website maintenance and updates

Data & Optimization

Use data to identify friction and opportunities

Iterate based on real user behavior

Continuously improve product performance

Creative Direction: Leading rebranding efforts and revamping onboarding flows to enhance brand visibility and user clarity.

Discover My Journey in Design

From visual design to building AI-powered product experiences, my journey has been shaped by solving increasingly complex problems across SaaS, enterprise platforms, and early-stage products.

Senior UX Designer

Proshort

2025 - Present

Senior UX Designer

Proshort

2025 - Present

Senior UX Designer

Proshort

2025 - Present

UX Specialist

SImplify360

2022 - 2025

UX Specialist

SImplify360

2022 - 2025

UX Specialist

SImplify360

2022 - 2025

Visual Designer

SND Media

2021 - 2022

Visual Designer

SND Media

2021 - 2022

Visual Designer

SND Media

2021 - 2022

Designer Associate

Byjus

2019 - 2020

Designer Associate

Byjus

2019 - 2020

Designer Associate

Byjus

2019 - 2020

Tools I Use to Build Products

I use a combination of design, prototyping, and AI tools to move from idea to execution — focusing on speed, clarity, and real product impact.

Tech Logo

Figma

Where I connect, share insights, and grow within the design and Framer community.

Tech Logo

Adobe Creative Suite

Adobe Creative Suite Photoshop, Illustrator, and After Effects for visual design, branding, and motion.

Tech Logo

AI Tools

Designing and testing AI-driven workflows, automation, and conversational experiences.

Tech Logo

Notion

Structuring product thinking, documentation, and cross-team collaboration.

Design with Strategy and Creativity

My process blends strategy and creativity to address challenges, craft solutions, and deliver designs that effectively communicate your message.

01.

Research & Strategy

In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.

01.

Research & Strategy

In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.

Research & Strategy

02.

Concept & Ideation

Here, I brainstorm and develop creative concepts that align with your vision. Initial sketches and ideas are refined into tangible wireframes, setting the direction for design and functionality.

02.

Concept & Ideation

Here, I brainstorm and develop creative concepts that align with your vision. Initial sketches and ideas are refined into tangible wireframes, setting the direction for design and functionality.

Feedback & Refinement

03.

Feedback & Refinement

Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.

03.

Feedback & Refinement

Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.

03.

Feedback & Refinement

Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.

04.

Testing & Optimization

I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.

04.

Testing & Optimization

I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.

04.

Testing & Optimization

I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.

05.

Launch & Delivery

Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance to ensure long-term success.

05.

Launch & Delivery

Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance to ensure long-term success.

Testing & Optimization

About me

Baibhav Pattnayak

I'm a Senior UX Designer with over 5 years of experience building AI-native workflows for SaaS, CXM, and B2B platforms. I specialize in designing systems that collapse complexity through conversational AI, intelligent automation, and scalable design systems that move core metrics.

I bring ideas to life through a blend of rigorous user research and high-impact visual storytelling. My work has consistently delivered measurable outcomes, including a 40% reduction in manual CRM entry and a 27% lift in feature engagement.

what I can do for you

As a digital designer, I am a visual storyteller, crafting experiences that connect deeply and spark creativity.

Product Thinking & Problem Framing

Turn ambiguity into clear product direction

Simplify complex workflows into structured systems

Align design decisions with measurable outcomes

Interaction design and micro-animations

Experience Design & Systems

Design end-to-end product experiences

Build scalable systems, not one-off screens

Make complex enterprise tools feel intuitive

Custom illustrations and icons

AI Experience Design

Automate repetitive tasks with intelligent systems

Design AI-powered and conversational workflows

Balance automation with user control and clarity

Website maintenance and updates

Data & Optimization

Use data to identify friction and opportunities

Iterate based on real user behavior

Continuously improve product performance

Creative Direction: Leading rebranding efforts and revamping onboarding flows to enhance brand visibility and user clarity.

Product Thinking & Problem Framing

Turn ambiguity into clear product direction

Simplify complex workflows into structured systems

Align design decisions with measurable outcomes

Interaction design and micro-animations

Experience Design & Systems

Design end-to-end product experiences

Build scalable systems, not one-off screens

Make complex enterprise tools feel intuitive

Custom illustrations and icons

AI Experience Design

Automate repetitive tasks with intelligent systems

Design AI-powered and conversational workflows

Balance automation with user control and clarity

Website maintenance and updates

Data & Optimization

Use data to identify friction and opportunities

Iterate based on real user behavior

Continuously improve product performance

Creative Direction: Leading rebranding efforts and revamping onboarding flows to enhance brand visibility and user clarity.

Product Thinking & Problem Framing

Turn ambiguity into clear product direction

Simplify complex workflows into structured systems

Align design decisions with measurable outcomes

Interaction design and micro-animations

Experience Design & Systems

Design end-to-end product experiences

Build scalable systems, not one-off screens

Make complex enterprise tools feel intuitive

Custom illustrations and icons

AI Experience Design

Automate repetitive tasks with intelligent systems

Design AI-powered and conversational workflows

Balance automation with user control and clarity

Website maintenance and updates

Data & Optimization

Use data to identify friction and opportunities

Iterate based on real user behavior

Continuously improve product performance

Creative Direction: Leading rebranding efforts and revamping onboarding flows to enhance brand visibility and user clarity.

Discover My Journey in Design

From visual design to building AI-powered product experiences, my journey has been shaped by solving increasingly complex problems across SaaS, enterprise platforms, and early-stage products.

Senior UX Designer

Proshort

2025 - Present

Senior UX Designer

Proshort

2025 - Present

Senior UX Designer

Proshort

2025 - Present

UX Specialist

SImplify360

2022 - 2025

UX Specialist

SImplify360

2022 - 2025

UX Specialist

SImplify360

2022 - 2025

Visual Designer

SND Media

2021 - 2022

Visual Designer

SND Media

2021 - 2022

Visual Designer

SND Media

2021 - 2022

Designer Associate

Byjus

2019 - 2020

Designer Associate

Byjus

2019 - 2020

Designer Associate

Byjus

2019 - 2020

Tools I Use to Build Products

I use a combination of design, prototyping, and AI tools to move from idea to execution — focusing on speed, clarity, and real product impact.

Tech Logo

Figma

Where I connect, share insights, and grow within the design and Framer community.

Tech Logo

Adobe Creative Suite

Adobe Creative Suite Photoshop, Illustrator, and After Effects for visual design, branding, and motion.

Tech Logo

AI Tools

Designing and testing AI-driven workflows, automation, and conversational experiences.

Tech Logo

Notion

Structuring product thinking, documentation, and cross-team collaboration.

Design with Strategy and Creativity

My process blends strategy and creativity to address challenges, craft solutions, and deliver designs that effectively communicate your message.

01.

Research & Strategy

In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.

01.

Research & Strategy

In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.

Research & Strategy

02.

Concept & Ideation

Here, I brainstorm and develop creative concepts that align with your vision. Initial sketches and ideas are refined into tangible wireframes, setting the direction for design and functionality.

02.

Concept & Ideation

Here, I brainstorm and develop creative concepts that align with your vision. Initial sketches and ideas are refined into tangible wireframes, setting the direction for design and functionality.

Feedback & Refinement

03.

Feedback & Refinement

Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.

03.

Feedback & Refinement

Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.

03.

Feedback & Refinement

Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.

04.

Testing & Optimization

I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.

04.

Testing & Optimization

I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.

04.

Testing & Optimization

I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.

05.

Launch & Delivery

Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance to ensure long-term success.

05.

Launch & Delivery

Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance to ensure long-term success.

Testing & Optimization

About me

Baibhav Pattnayak

I'm a Senior UX Designer with over 5 years of experience building AI-native workflows for SaaS, CXM, and B2B platforms. I specialize in designing systems that collapse complexity through conversational AI, intelligent automation, and scalable design systems that move core metrics.

I bring ideas to life through a blend of rigorous user research and high-impact visual storytelling. My work has consistently delivered measurable outcomes, including a 40% reduction in manual CRM entry and a 27% lift in feature engagement.

what I can do for you

As a digital designer, I am a visual storyteller, crafting experiences that connect deeply and spark creativity.

Product Thinking & Problem Framing

Turn ambiguity into clear product direction

Simplify complex workflows into structured systems

Align design decisions with measurable outcomes

Interaction design and micro-animations

Experience Design & Systems

Design end-to-end product experiences

Build scalable systems, not one-off screens

Make complex enterprise tools feel intuitive

Custom illustrations and icons

AI Experience Design

Automate repetitive tasks with intelligent systems

Design AI-powered and conversational workflows

Balance automation with user control and clarity

Website maintenance and updates

Data & Optimization

Use data to identify friction and opportunities

Iterate based on real user behavior

Continuously improve product performance

Creative Direction: Leading rebranding efforts and revamping onboarding flows to enhance brand visibility and user clarity.

Product Thinking & Problem Framing

Turn ambiguity into clear product direction

Simplify complex workflows into structured systems

Align design decisions with measurable outcomes

Interaction design and micro-animations

Experience Design & Systems

Design end-to-end product experiences

Build scalable systems, not one-off screens

Make complex enterprise tools feel intuitive

Custom illustrations and icons

AI Experience Design

Automate repetitive tasks with intelligent systems

Design AI-powered and conversational workflows

Balance automation with user control and clarity

Website maintenance and updates

Data & Optimization

Use data to identify friction and opportunities

Iterate based on real user behavior

Continuously improve product performance

Creative Direction: Leading rebranding efforts and revamping onboarding flows to enhance brand visibility and user clarity.

Product Thinking & Problem Framing

Turn ambiguity into clear product direction

Simplify complex workflows into structured systems

Align design decisions with measurable outcomes

Interaction design and micro-animations

Experience Design & Systems

Design end-to-end product experiences

Build scalable systems, not one-off screens

Make complex enterprise tools feel intuitive

Custom illustrations and icons

AI Experience Design

Automate repetitive tasks with intelligent systems

Design AI-powered and conversational workflows

Balance automation with user control and clarity

Website maintenance and updates

Data & Optimization

Use data to identify friction and opportunities

Iterate based on real user behavior

Continuously improve product performance

Creative Direction: Leading rebranding efforts and revamping onboarding flows to enhance brand visibility and user clarity.

Discover My Journey in Design

From visual design to building AI-powered product experiences, my journey has been shaped by solving increasingly complex problems across SaaS, enterprise platforms, and early-stage products.

Senior UX Designer

Proshort

2025 - Present

Senior UX Designer

Proshort

2025 - Present

Senior UX Designer

Proshort

2025 - Present

UX Specialist

SImplify360

2022 - 2025

UX Specialist

SImplify360

2022 - 2025

UX Specialist

SImplify360

2022 - 2025

Visual Designer

SND Media

2021 - 2022

Visual Designer

SND Media

2021 - 2022

Visual Designer

SND Media

2021 - 2022

Designer Associate

Byjus

2019 - 2020

Designer Associate

Byjus

2019 - 2020

Designer Associate

Byjus

2019 - 2020

Tools I Use to Build Products

I use a combination of design, prototyping, and AI tools to move from idea to execution — focusing on speed, clarity, and real product impact.

Tech Logo

Figma

Where I connect, share insights, and grow within the design and Framer community.

Tech Logo

Adobe Creative Suite

Adobe Creative Suite Photoshop, Illustrator, and After Effects for visual design, branding, and motion.

Tech Logo

AI Tools

Designing and testing AI-driven workflows, automation, and conversational experiences.

Tech Logo

Notion

Structuring product thinking, documentation, and cross-team collaboration.

Design with Strategy and Creativity

My process blends strategy and creativity to address challenges, craft solutions, and deliver designs that effectively communicate your message.

01.

Research & Strategy

In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.

01.

Research & Strategy

In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.

Research & Strategy

02.

Concept & Ideation

Here, I brainstorm and develop creative concepts that align with your vision. Initial sketches and ideas are refined into tangible wireframes, setting the direction for design and functionality.

02.

Concept & Ideation

Here, I brainstorm and develop creative concepts that align with your vision. Initial sketches and ideas are refined into tangible wireframes, setting the direction for design and functionality.

Feedback & Refinement

03.

Feedback & Refinement

Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.

03.

Feedback & Refinement

Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.

03.

Feedback & Refinement

Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.

04.

Testing & Optimization

I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.

04.

Testing & Optimization

I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.

04.

Testing & Optimization

I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.

05.

Launch & Delivery

Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance to ensure long-term success.

05.

Launch & Delivery

Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance to ensure long-term success.

Testing & Optimization